Investing in Affordable Housing in Bangalore: Opportunities and Benefits

Investing in real estate has a lot of appeals. It’s a good way to establish a regular rental income and can have a big payoff down the road when you decide to sell.

Affordable housing investment is a way to get into real estate and provide housing opportunities for your community. If you’re interested in investing with a social justice angle or are investigating social entrepreneurship career opportunities through affordable housing, you’ve come to the right place.

Keep reading to learn what an affordable housing investment is, different ways to pursue this type of investing, and the downsides to looking out for it.

What is affordable housing?

Affordable housing refers to housing units that are within the financial reach of low- to moderate-income households. It is often defined as housing that costs no more than 30% of a household's gross income.

Affordable housing can include a variety of housing types, such as rental apartments, single-family homes, and condominiums. It can also include homes that are subsidized by government programs or other organizations. The goal of affordable housing is to provide safe, decent, and affordable housing options for individuals and families who may not be able to afford market-rate housing.

The growing demand for affordable housing in India

The demand for affordable housing has recently skyrocketed, while premium high-rise projects have become excessively expensive. These premium projects are unlikely to see any price increases in the future, which means that investing in them may not yield a good return. In fact, investing in these projects carries a considerable level of risk.

On the other hand, affordable housing projects offer a lower-risk investment opportunity due to their potential for future price increases. Here are some reasons to consider investing in the affordable housing segment.

Benefits of investing in affordable housing Bangalore

Affordable housing projects in Bangalore like MACASA has been built to cater the low-to mid-range property buyers or first-time home buyers in Bangalore. Built by one of the best real estate companies in Bangalore, MACASA offers ready-to-occupy flats on Sarjapur Road. Here are the benefits of investing in it.

1. Greater appreciation value

Properties that are less expensive tend to appreciate faster than others. This trend has attracted a number of investors because it is a win-win situation for both the buyer and seller. Most major cities have reached a saturation point, and their suburbs are rapidly developing with affordable housing. The rapidly expanding social infrastructure has also attracted a number of second-home owners, who may invest at a lesser cost and reap larger profits. These properties have successfully attracted a number of purchasers and renters due to their proximity to arterial routes and increased accessibility

2. Minimal risk

The first issue that concerns an investor is the danger associated with purchasing a property, which is prevalent in all avenues of investment. However, unlike shares or gold, inexpensive houses have a smaller risk probability due to lower capital and can be guaranteed to yield profits. These low-cost houses can also serve as a strong source of rental income and are the greatest alternative for cautious investors.

3. Saturation of the high-end market

The luxury property market has slowed down due to high prices that are beyond the reach of many consumers. As a result, some well-known builders have turned to the affordable housing market to meet the needs of the mid-range market. With the high-end market becoming oversaturated, investing in the affordable market is a viable financial option.

4. Increased resale value and ease of exit

The opportunity for resale in the affordable property market is greater due to a greater number of purchasers choosing to invest in this zone due to the considerably lower price range. The increased demand for affordable properties also helps prepare the way for a greater resale price, which leads to a higher profit. Targeting the cheap segment as an investor is unquestionably a far better option than targeting the high-priced ones.

5. Increased demand for rental homes

Because of their lower pricing, affordable properties are thought to have better rental possibilities. These places with low-cost housing have seen rapid growth in infrastructure and urbanization. They have all of the necessities for a comfortable life. These factors contribute to it being a better rental property, and one can be confident of finding a good tenant eager to rent the house. This ease of finding a tenant ensures a consistent cash flow.

6. High ROI

Property investments are the safest way to make a decent return on capital, and with affordable property, you may resell it for a profit. These properties can also be rented out to provide consistent income flow.

If you intend to invest in a home with a high return on investment but are concerned about market changes, affordable housing is the way to go to get the most out of your money.


In conclusion, investing in affordable housing in Bangalore presents a range of opportunities and benefits. With demand for affordable housing on the rise and prices expected to increase in the future, investing in this market can provide a lower-risk and potentially lucrative opportunity for investors.

Additionally, by supporting the development of affordable housing, investors can contribute to addressing the pressing need for accessible and attainable housing options in Bangalore. Overall, investing in affordable housing in Bangalore is a smart financial decision with the potential for long-term benefits.

MACASA - an opportunity in the affordable housing segment

MACASA is a premier destination for modern and affordable living in the heart of Bangalore. The new real estate project in Sarjapur, Bangalore offers a range of spacious and stylish 2 BHK and 3 BHK apartments for sale in Sarjapur designed to meet the needs of today's discerning buyers.

At MACASA, we believe that everyone deserves to live in a beautiful and well-designed home, which is why we've created a development that blends style and function at an affordable price point. Our apartments feature top-of-the-line finishes, open-concept layouts, and modern amenities for a quality lifestyle.

Located in a prime location in Sarjapur, MACASA offers easy access to the major IT companies in Bangalore and city transportation routes. Our community is also surrounded by shopping, dining, and entertainment options.

But don't just take our word for it – come see for yourself why MACASA is the perfect place to call home. Visit to schedule a tour and learn more about our available units.